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How to Advertise your Holiday Property: Preparing your Advert

Preparing your Advert

Your next step is to prepare your advert. In order to make your property more appealing:

• Think about your target customers – you need to write for them
• Describe the area and highlight things to see and do – both on and off-site
• What things are there appealing for families (beaches, zoos and theme parks)?
• What things would appeal to couples (wine-tasting, golf, gourmet dining)?

To enter your advert online, you will need to have ready:

• Full details of your property
• The distance from the nearest main town
• Images of your property to create your gallery
• Your rental prices
• Your contact details - please put these in the contact area only, not in any headings or descriptive/pricing text. Please note that customers wishing to email you do so from the secure contact form at the bottom of your advertisement
• For annual set fee advertising, your tva or siret number if applicable

A note about images

Attractive, bright and clear images of your property do the selling for you! Here are our top tips:

• Take your image on a bright day and from an attractive angle.
• Our advert layout lends itself to standard landscape images – sorry, we don't accept portrait or panoramic pictures
• Include the swimming pool if you have one and arrange garden furniture attractively
• Include a selection of internal images to reassure prospective guests
• If there are people in any of the images, you require their written consent to use the image. Parental consent is needed for images of children.
• Images must be supplied in JPG format
• Images need to be at least 1000 pixels wide x 650/800 pixels deep
• Download our useful guide

A note about videos

Videos are another great way to show off your property at its best. Here are our top tips:

• Ensure your recording device is up to taking tip-tip quality video, including good sound.
• Prepare your property for your video shoot. We recommend laying the dining table and making up the beds for example.
• Get a script ready to guide viewers round your property and end up on an upbeat note, such as 'We look forward to welcoming you to your home from home in Brittany.'
• Plan your route, starting from the outside and working through the rooms methodically.
• And when you're ready, upload your video to YouTube and copy and paste the link into the video field in your owner admin area.
• Download our useful guide